In this webinar, discover the marketing secrets of the best-performing accounting firms — and how you can emulate their success. Why do some accounting firms grow at a remarkable clip year after year, while others grow little or not at all? To a great degree, the answer lies in the way those firms approach marketing.
Join Hinge’s Lee Frederiksen as he explores never-before-released data on high-growth accounting firms and what they do differently from their slow-growing peers. You’ll learn exactly what techniques high performers use most, and which ones they think are a waste of time and money.
By the end of the webinar, you should have plenty of specific ideas to bring back to your firm.
Learning Objectives:
Hinge Marketing
Ph.D.Managing Partner
[email protected]
(703) 391-8870
Lee Frederiksen is a rare combination of businessman and research scientist. An award-winning marketer, Visible Expert®, and business strategist, he draws on his Ph.D. in behavioral psychology and his own deep experience as CEO and entrepreneur to help firms achieve high growth and high profitability.The author of six acclaimed books on marketing and business and the Managing Partner of Hinge, a marketing firm for the professional services industry, Lee can be found serving up wisdom in his humorous, straightforward style at speaking engagements around the country.